Thursday, July 12, 2007

Microsoft movie downloads will harm DVD sales?

Concerns surrounding the future of DVD are arising this week following Microsoft’s E3 Business & Media Summit confirmation that its 120GB Xbox 360 Elite videogames console will be hitting European shores on August 24.


The Elite’s 120GB hard drive represents a massive storage jump from the 20GB Premium Xbox 360 currently available throughout Europe, and is to be the precursor to the arrival of Microsoft’s popular Video Marketplace download service.


Both the 120GB Elite and Video Marketplace are already available to Xbox 360 owners in the US, and Microsoft has now said it is immersed in talks regarding the integration of the download service for European audiences.


A Telegraph.co.uk article reports that the Video Marketplace would allow users to download movie (and television) content both quickly and cheaply, which could well have a detrimental effect on regular DVD sales and rentals.



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Tags: Audiences | Business & Media Summit | cheaply | confirmation | Console | download | europe | harm | Integration | Microsoft | movie | PREMIUM | rentals | sales | Video Marketplace | videogames | XBOX

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